05 Jun New Client: Calgary Reads
We’re very pleased to be undertaking a new project with an incredible organization that —while not new to Calgary— is a new collaboration for us. Calgary Reads has roots going back to 1998, initially conceived and launched as an early-literacy initiative. Today, it is a vibrant multifaceted reading movement. Calgary Reads acts as a bridge between home and school, working to create communities where reading matters. Why? Because literacy is linked to a range of personal, social and financial benefits, from positive self-esteem to ongoing employment, good health, community engagement, reduced crime rates and even a stronger national economy.
Working with the amazing team at The Writing Department, we’ll be developing a new website that explains the impact of literacy and serves as a catalyst to inspire people to take up the cause to help children become joyful readers. Resources to help parents of a struggling child, tutoring programs for students, coordinating volunteers… this website will serve as a hub for it all. We look forward to introducing you to it later this summer!